Full-funnel attribution without touching the backend

Most marketing platforms stop tracking after the first click. With traditional URL shorteners and limited scripts, you’re flying blind once users reach third-party sites like Amazon or Shopify.

Webfuse changes that by letting you inject custom analytics into any website session—no vendor integration required. Track real user actions like cart additions, form submissions, and purchases in real-time, even on platforms you don’t control.

Marketers are limited to surface-level metrics like click-through rates and bounce rates. Once traffic leaves a landing page and enters a third-party ecosystem (e.g., Shopify, Amazon, or Etsy), attribution becomes a guessing game.

Privacy restrictions, missing pixels, and lack of access to backend data make it impossible to connect campaigns to real revenue.

How Webfuse solves this

Webfuse introduces Virtual Web Sessions that let you inject tracking code—like GTM, Segment, or custom scripts—into any web page session. By creating a Webfuse SPACE, you generate a smart campaign link that behaves like a full-featured analytics wrapper. You can monitor behavior, capture events, and push data to your analytics platform—even on sites you don’t own.

• Use Content Scripts in Custom Extensions to inject your tracking logic.
  
• Create Magic Links for dynamic campaign targeting.
  
• Audit behavior via session logs and video recordings.
  
• No integration required with the third-party site.
  

Key benefits

• End-to-End Funnel Visibility
  Track events beyond the click: cart additions, checkouts, purchases—even on platforms you don’t own.
  
• No Code Changes Required
  Works without backend access, app integration, or vendor permission.
  
• Inject Analytics Anywhere
  Instantly embed GTM, Segment, or custom JS via Webfuse Extensions.
  
• Secure & Compliant
  Webfuse is SOC2, ISO 27001, and GDPR compliant. Your tracking is sandboxed and permissioned.
  

Examples

• E-commerce Campaign Tracking
  Track how many users added products to cart or completed purchases on platforms like Shopify or BigCommerce.
  
• Affiliate Link Optimization
  Understand user behavior after they click an affiliate link—even on external vendor sites.
  
• B2B Lead Funnel Insights
  Track steps users take after clicking a LinkedIn ad that lands on a partner's gated content site.

Try Webfuse now

Create your first full-funnel tracking SPACE in minutes. No code, no vendor dependency.